About me

Hi!

My name is Radoslav Minchev and I popped up in this world in 1977. Twenty something years later, after paying my dues to the mother country as a paratrooper-intelligence officer in the army and after several years in university, digging in the intricacies of marketing, I finally started getting in the deep shit of professional advertising and marketing.

The content in this blog is a parallel between past and present in order of achieving clear vision about the way which a brand needs to work for the purpose of future competitions. Here you are going to find some smart shit from the area of that type of communications that go through the hands, the head and some other parts of our bodies. While studying the 2.0 and the upcoming 3.0 trends in marketing and the internet I decided to share some of my experience and to find some company to discuss curious topics like “How do you make an elephant out of a fly, how do you make a plane out of an elephant and are there any flies in this plane?”

Enjoy the lines,

Radoslav Minchev